Pro websites + strategy that elevate your brand
I’ve been creating websites since the early days when terms like world wide web and interactive multimedia were a thing.
These days, I’m devoting my energy and skills to helping entrepreneurs make sense of the digital landscape, make informed decisions, and help create captivating online experiences that connect with their customers.
I started focusing on website development and digital marketing for small businesses after leaving my corporate job of 20 years. My intention with starting my business was pretty simple. I wanted to get paid doing something I love while helping other entrepreneurs.
A little about me...
- What I'm findingIntriguing
Rethinking the growth mindset, that more is always better, and that scale is a virtue.
- What I'mLearning
I'm continously learning something from new tools, new approaches, even relearning things from my past like Sacred Geometry or working with coding frameworks.
- What I'mNot about
Working with people and projects that I can't get behind. Creating brands and websites requires intense collaboration so I have to vibe with my clients and their vision.
- What IBelieve
Beauty and design do matter but not at the expense of function. I strive to make things look great while striking a balance on usability.
My story
I was born and raised in Idaho at a time when there weren’t seatbelt or helmet laws (even now the law only applies if you are under 18), and college tuition was relatively affordable.
My family owned and operated a trout farm operation in the Snake River canyon until my folks retired and sold to another firm. The business was started back in the mid 50’s by my grandfather and lasted through the mid aughts.
I left Idaho after college for San Francisco. My plan was to just check it out for a while then return to Idaho for graduate school. “Checking it out” turned into, well, now and I’ve been in the Bay Area ever since.
While living in San Francisco, I was introduced to the desktop publishing and graphic design world. I soon found myself partnered with a graphic designer and started a business doing multimedia and graphic design. This was very early days when printers and scanners were the price of a used car so I spent a lot of rented time sweating bullets at Krishna Copy while I prayed our designs would print out perfectly and not require more time on the clock.
Living in those days of the internet eventually led me to learning HTML and doing web design. The partnership ended but I was hooked on web design, something that I continued later while I worked for a pharmaceutical company, Genentech, in various technical roles.
I also met my husband in those early days which greatly contributed to me sticking around San Francisco. We started our family and eventually moved to where we live now, in Oakland CA with our younger daughter, dog and two cats.
Let’s put your website to work for your business.
I’d love to discuss how I might be able to help you with your website ambitions and challenges.
Book a chat